Project Overview
Eagle River Speedway is a beloved 1/3-mile clay tri-oval located in Eagle River, Wisconsin. Offering thrilling Tuesday night races through summer with full concessions and six racing classes, it's a hub of dirt track excitement. They needed a modern digital platform to enhance their online presence and deliver race night info effectively.
What We Delivered
- Custom WordPress Build: Created a dynamic website that showcases the track's character and seasonal excitement.
- Responsive, Mobile-Ready Design: Designed for usability across all devices, ensuring fans can quickly access schedules, ticket info, and more.
- Event Schedule & Race Night Info: Integrated the full race night calendar, memorial race details, special themes, and ticketing info — keeping fans up to date.
- Local SEO Foundations: Enhanced metadata and site architecture to boost visibility for searches like "Eagle River dirt track" and related terms.
Results & Benefits
- An engaging website that brings racing schedules and event details directly to fans on any device.
- Cleaner navigation and enhanced layout improve user experience and retention.
- A WordPress base that supports easy future additions—like new events, news updates, or visitor info.
Want to Take Your Track's Website Around the Inner Loop?
Feldspar Creative specializes in creating seamless, SEO-optimized WordPress sites for motorsports venues. Let's create a formula that drives traffic and pumps up engagement. Contact us to get started.